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Registered Company Name: Huldugaldur EHF. (translation: Hidden Magic)
My name is Gem King and I am the founder of the Hidden People gift store.
The story of my company began last year, when I moved from England to Iceland with my 2 children. In addition to falling in love with a very special Icelandic man, I had also fallen in love with the nature and culture of Iceland and it had become my dream to open a gift store that would bring together local craftsmen to showcase and sell their unique cultural gifts. This would also enable visitors to Iceland to unite with native Icelanders in the celebration of our heritage, our animals and the beauty of our vast rugged landscape that prevails with each passing season.
The shop itself places emphasis on nature, wildlife and the 4 seasons - and the products I have been making all derive from that inspiration.
During my many visits to Iceland prior to moving here, I developed a strong sense that realization of my dream would offer something very different in the market; There would be more hand made gifts - plus a special range of gifts and toys for children that enable them to share the magic of our unique nature, legendary elves and very cute animals!
Whilst I have made many products using nature such as sand, volcano ash, pebbles, lava, sheep´s wool, horse hair and moss, I must point out that preservation of the surroundings is of utmost importance to Hidden People and most elements used in the making of products are collected from sites that are being demolished for construction work. I feel that making these items gives people the opportunity to purchase an authentic Icelandic gift containing nature, but will hopefully assist in mitigating disturbance of the land elsewhere, as increasing numbers of people are choosing to visit Iceland each year and are often keen to take a piece of our nature home.
Following many months of company development I am very excited with the progress that has been made to date as there are now in excess of 80 different products available to purchase. The the support that the concept of the Hidden People shop has received from native Icelandic people. I remain optimistic for the future of Hidden People and aim to launch an online store before the end of 2016.
Please note - the products categorized in photo albums are all designed/made by myself, Gem King. The items Hidden People are selling by other designers are listed in separate albums for each designer.
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Hidden People Reviews
My friend and I were just browsing through the flea market when the Hidden People stand caught our eye. We approached the stand and were immediately greeted with a genuine smile and hello. She was so ... more »
We visited the markets yesterday and happened to stumble upon Gems stall, hidden people. Wow! Her service was phenomenal, her gifts and trinkets were so beautiful. I wish we had more room in our lugga... more »
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